The Magic Moment hit me when I had a group chat over iMessage with my co-founder and one other person. iMessage was just such a bad experience, so I brought everybody over to Yac. Everything was transcribed. We could go back 10 seconds without having to re-listen to the whole message.
You know what the stickiness for me is about the simplicity. Sometimes I just do not want to write a long message... Other times I want to jump on a phone call with someone but they can't jump on a call. So I'll just yac it.
At Carwow we have been using Yac for a good few months now and me and the team are loving it. It really helps us save time. Instead of setting up a meeting for any small thing. We can send a quick voice message.